Dietram A. Scheufele

Dietram A. Scheufele is the Taylor-Bascom Chair in Science Communication and Vilas Distinguished Achievement Professor at the University of Wisconsin-Madison and in the Morgridge Institute for Research, and a Distinguished Research Fellow at the University of Pennsylvania’s Annenberg Public Policy Center. He is an expert in political communication, science communication, and science & technology policy. His research examines how audiences draw on values, mediated cues, and other sources of information to form judgments about complex and sometimes controversial processes such as stem cell research, synthetic biology, climate change, and brain organoids.

Over the course of his career, Scheufele has held fellowships or visiting appointments at a number of other universities, including Harvard University, the University of Pennsylvania, and the Technische Universität Dresden. His consulting portfolio includes work for DeepMind, Porter Novelli, PBS, WHO, and the World Bank.