Professor

Dietram A. Scheufele

University of Wisconsin-Madison
Area
Leadership, Policy, and Communications
Specialty
Journalism, Media, and Communications
Elected
2022
Dietram A. Scheufele is the Taylor-Bascom Chair and Vilas Distinguished Achievement Professor at the University of Wisconsin-Madison. He is also an Investigator in the Morgridge Institute for Research, and a Distinguished Research Fellow at the University of Pennsylvania's Annenberg Public Policy Center. Scheufele is an elected member of the American Academy of Arts and Sciences and the German National Academy of Science and Engineering, and a fellow of the American Academy of Political & Social Science, the American Association for the Advancement of Science, the International Communication Association, and the Wisconsin Academy of Sciences, Arts & Letters. Scheufele's research examines how algorithmically curated information environments fundamentally reshape how we all make sense of the world around us. His most recent publications have included work on mis- and disinformation, open science, and the societal impacts of emerging technologies like AI and CRISPR. His consulting portfolio includes work for DeepMind, Porter Novelli, PBS, WHO, and the World Bank.
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