Anthony G. Greenwald

Anthony G. Greenwald is Professor of Psychology at University of Washington (1986-present) and was previously at Ohio State University (1965-86). Greenwald received his BA from Yale (1959) and PhD from Harvard (1963). He has published over 180 scholarly articles and has served on editorial boards of 13 psychological journals. He has received four major research career awards — the Donald T. Campbell Award from the Society of Personality and Social Psychology (1995), the Distinguished Scientist Award from the Society of Experimental Social Psychology (2006), the William James Fellow Lifetime Achievement Award from the Association for Psychological Science (2013), and the Distinguished Scientific Contributions Award from the American Psychological Association (jointly with Mahzarin Banaji, 2017). Greenwald has provoked a resurgence of interest in the Self with his 1980 articled on the totalitarian ego. He has made unconscious cognition and subliminal perception acceptable topics for scientific research. In addition, he has developed the implicit Association Test, which has enabled observation of one's own unconscious attitudes and revamped theoretical understanding of prejudice.